Most effective means of getting your brand in to see the doctor
Complement your e-M.D./alert® tactics with the effective reach of M.D./alert® Direct Mail.
- RECALL/AWARENESS: In a recent independent study, 59% of physicians surveyed recalled receiving at least one M.D./alert® Direct Mailer within the last 90 days. ((1)
- TRUSTED: 65% are more apt to open and read elevant information contained in a branded M.D./alert® Direct Mailer than one solely sponsored by a pharmaceutical company.(1)
- EFFECTIVE UTILIZATION: 68% indicated they typically read through the contents for relevant/important information and 25% file select M.D./alerts® for future reference and 21% forward to another colleague.(1)
- PEER RECOMMENDATION: 80% would recommend M.D./alert® to a colleague.(1)